Be True to Yourself When Purchasing Restaurant Equipment

By: Jason Waltham

Truly Unique

For over 65 years, True has been an industry leader in commercial refrigeration and continues to exceed customer's expectations. The high standards in customer service, quality materials, design, availability and performance can simply not be duplicated. All true products are National Sanitation Foundation or NSF certified. This type of certification can only be obtained when the products pass various tests including durability and performance. True’s exceptional technological and design knowledge has helped them improve on many standards in the industry, and are the forefront of new ideas which will revolutionize the industry. One example of how True is in the forefront of new technology is its devotion to energy efficiency. Energy consumption is one of the most important issues facing the world today. As a society as a whole we are becoming less energy efficient each day. Some things such as hybrid cars and solar panels are designed to alleviate this problem however, none have become mainstream as of yet. True has taken the desire to become more energy efficient to the next level. True units can provide customers with lower utility bills and at the same time increase food preservation and safety. True is at the forefront of making these units more energy efficient to customers. True is achieving this goal by developing refrigerators with Ecomate foam. Ecomate foam is an advanced CFC-free foam insulator. “This product contains no ozone depletion potential, no global warming potential, as well and volatile organic compound exempt polyurethane foam that helps protect the environment while providing excellent insulation and safety properties to products for a variety of industries.” 1 True has reduced their energy immensely over the last 10 years. “True has reduced water usage by 50% per square foot. They have also shown a 99.97% reduction in the Toxic Release Inventory TRI. True has also reduced the release of CO2 by 137,000 metric turns the equivalency of removing 26,863 cars off the road. True also recycle 985 of their scrap metal”2 In addition to how True is an energy efficient company, its commitment has named it an energy star partner. Even though True is environmentally friendly to consumers, as well as an environmentally friendly business, the units feature some of the coldest temperatures on the market. The average refrigerator maintains temperature between 33-38 degrees. The freezers that True make can range between 0 to even -10 degrees. Colder temperatures help preserve the products and maintain their freshness.

True That

True is a company that offers great quality and durability. Other competitors such as Beverage Air and Leader can simply not compete. In a standard two door reach in refrigerator True uses a 40-pass condenser. Other such as the company’s aforementioned use the standard 25-30 pass condensers. “True was voted best in class for both their upright/ reach-in refrigerator and prep tables. This prestigious award is voted on by a survey of both customers and experts in the industry.”3 True units are manufactured in the USA. True manufactures every cabinet using the finest quality materials. All of their units are made with the highest grade 300 stainless steel. These durable well assembled units are made for maximum efficiency and endurance. Finally every single model that is made and designed by True goes through a thorough inspection by run testing. “Every refrigerator is run tested for 4-6 hours and each freezer is tested for at least 16 hours to ensure ideal reliability and elite performance.” 4 Another feature that separates True from its competitors is their commitment to outstanding after sale report. Although some retailers such as Elite Restaurant Equipment do offer five year warranty on the compressors of their refrigerators, True also offers such a great warranty. True not only offers a five year warranty on the compressors of the units but also offers a three year warranty on parts and labor for the entire unit. True also has a tremendous inventory of the various parts that could break and has quick shipping. In addition to a tremendous warranty on the compressor, condensing unit, and parts and labor True also offers excellent customer service. When you call they are understanding of issues and are knowledgeable about all their products. “Innovations like the Reversing Condenser Fan Motor which reverses during defrost off cycles to help keep condenser coil free from dirt dust and debris.”5 Technology like this not only helps the unit’s performance providing colder temperatures, increased energy efficiency, but also higher profits for your business.

A True Line of Products

True offers a diverse range of commercial and residential products. As aforementioned True’s upright refrigerators and prep tables have won awards for the exceptional quality. True has many different types of commercial refrigerators. The most popular one that True sells is the reach in refrigerator. True offers three different models of refrigerators. The T series, TS series, and STR series. Each one of these units features various lengths, types of doors, number of doors, and shelves. These reach in refrigerators vary in length from 25’’-79’’. These refrigerators can be purchased with swinging, sliding, and combination doors. These doors can be half doors which range between two and six, one door, two doors, and three doors. The glass doors are available on certain models as well if you need to see through them easily. These refrigerators are available with three, six, and nine shelves.

Pizza and Sandwich Prep Tables

True has also received an award for their sandwich prep tables. These sandwich prep tables are available in a variety of different widths. These tables can range anywhere between 27’’-72.5’’. The capacity of sandwich prep tables are calculated with 1/6 sized pans. True offers sandwich table capacities of 8, 10, 12,15,16,18, 24, and 30. These tables can have between 1 and 4 doors and can have either four or eight shelves. Additional double over shelves can be purchased to accessorize these units. True offers a variety of durable strong pizza prep tables. The pizza prep tables True offers vary tremendously in width. These tables can range between 44’’-119.5’’. Pizza prep tables are measured in the capacity to hold 1/3 sized pans. The tables can range between an 6 and 15 tray capacity. The tables come with different doors as well. The amount of doors can vary from 1-4. Drawers can also vary in these tables. Pizza prep tables are available with1,2,4,6, and 8 drawers. Additional service shelves are available for these pizza prep tables as well.

Deli Cases

True also offers an array of deli cases. These deli display cases are both elegant yet durable at the same time. Deli display cases are available in both single and double duties. A duty is a restaurant word for shelves. These deli cases are also available in two heights. The standard height and the lower height. These deli cases are available in a variety of widths The widths vary between 36’’-96’’. The glass of these units can be purchased in both a straight and a curved shape. Although curved is more pricy it offers a unique viewing experience of the products as customers can see everything more easily resulting in increased profits. True offers a large variety of doors as well as placement options. These True deli cases can have two doors in the front, two in the rear or two in the rear and in the front. One can also purchase deli cases with three rear doors or three front and three rear doors. True also makes a 59’’ curved bakery display case which will also show its dedication to provide the most reliable product on the market, with an elegant style that cannot simply be beat.

Chef Bases

True’s quality continues to amaze users even in their selection of chef bases. A chef base is a necessity for any commercial kitchen. True maintains quality immensely by providing durable chef bases that are easy on the eyes as well as to clean. Chef bases are available in a variety of sizes ranging between 36’’-110’’. The drawers located on the lower part of the base can contain two four or six drawers. The unique aspect of a chef base is the ability to use it as a base and put additional equipment on top of it. Essentially it’s the building blocks of any kitchen. One of the most important features of a chef base is the weight capacity that can be placed on top of the units. True units can hold three different weight capacities. Several units have a 717 pound capacity. Other units have a 1,084 pound capacity. True even designed a unit that has a 2,000 pound capacity. Before you decide on an appropriate unit make sure you are aware of how much weight you desire to put on top of the chef base.

Undercounter Refrigerators

Commercial undercounter refrigerators are generally found in restaurant kitchens. They are used to keep a variety of different foods cold and easily accessible for chefs. Glass doors are a great way to expose your merchandise. Solid doors are great for an industrial kitchens. Models with drawers are available as well. Be sure to consider the dimensions, and the interior capacity before making your purchase. The number of doors usually reflect the commercial cooler's dimensions. True offers a variety of widths on these undercounter refrigerators. These can range anywhere between 24''-93.25''. These units are also available with one, two, or three doors. They can be purchased with either a glass or stainless steel door. These units can have 2, 4, or 6 shelves. They are also available with 2,4, or 6 drawers.

Worktop Refrigerators

Worktop refrigerators are space-saving pieces of equipment for commercial restaurant businesses. Each unit has a food-grade surface for food preparation, as well as a refrigerated section in the base to hold ingredients and prepared food. Utilizing available space is of utmost importance, as space is in short supply in many kitchens. The worktop refrigerator is an ideal way to maximize available floor space. True has hit a home run again with these refrigerators. These worktop refrigerators are available in many different widths. These can range anywhere between 26''-93.25''. The units can come with either doors or drawers on them. Some of these worktop refrigerators contain both doors and drawers. True units are available with one, two, and three doors. They are also available with 2, 4, and 6 drawers. As aforementioned True offers several units with both doors and drawers for your convenience. True offers a 1 door 2 drawer model, a 2 door and 2 drawer model, and a 1 door 4 drawer model.

Direct Draw Beer Dispensers

Businesses that serve draft beer will need a commercial beer dispenser. Commercial keg coolers with draws are the best way to serve a cold beer. True has a great selection of styles with stainless steel exterior. If you are ready to invest in a new draw beer dispenser, you will be impressed by True's collection. They are especially designed to store from one to four 16-gallon kegs. These units have durable architecture that will with hold time making this item your best investment. True offers two different widths of beer dispensers. The smaller of these dispensers is 23'' while the larger one is 90''. The 23'' dispenser comes with one door, can hold one 16 gallon keg, and has no shelves. The 90'' unit had three doors, can hold up to four 16 gallon kegs and has one shelf for retailer convenience. These dispensers keep the beer extremely cold resulting in an over 95% use of the entire keg thus generating more profits for your business.

Reach In Freezers

True is also world renowned for their commercial freezers. Solid door commercial freezers are generally found in restaurant kitchens. They are used to keep a variety of different foods cold, and easily accessible for chefs. True offers a wide selection of commercial reach in freezers with solid doors. Be sure to consider the dimensions, and the interior capacity before making your purchase. The number of doors usually reflect the commercial cooler's dimensions. True has units available with one, two and three doors. These units are available with three, six, and nine shelves as well. All of True's freezers come with swinging doors. The widths of their units range between 25''-78''.

Worktop Freezers

Worktop Freezers are space-saving pieces of equipment for commercial restaurant businesses. Each unit has a food-grade surface for food preparation, as well as a frozen section in the base to hold ingredients and prepared food. Utilizing available space is of utmost importance, as space is in short supply in many kitchens. The worktop freezer is an ideal way to maximize available floor space. True offers three different widths of worktop freezers. True offers worktop freezers in 27.75'', 48.5'', and 60.5''. These units are available with either one or two doors. These freezers also could contain two our four shelves.

Undercounter Freezers

Commercial undercounter freezers are generally found in restaurant kitchens. They are used to keep a variety of different foods cold, and easily accessible for chefs. True offers a wide selection of commercial undercounter freezers. True's undercounter freezers are available in with stainless steel solid doors. Solid doors are great for an industrial kitchens. Models with drawers are available as well. Be sure to consider the dimensions, and the interior capacity before making your purchase. The number of doors usually reflects the commercial cooler's dimensions. True units are available in three different widths. These undercounter freezers can be purchased in 27.75'', 48.5'', and 60.5''. These units are available with one or two doors. They could have either two or four shelves. The amount of drawers these units could have is two or four.

True Even at Home

The uniqueness and reliability of True units are even available in the home. True has taken its commercial craftsmanship and design and has applied it to the home. True offers a variety of spectacular looking wine cabinets and small bottle refrigerators. True also offers several residential beer dispensers. True offers these residential units in two different series. The number of these series reflects the width of the units themselves. The first series is the 24 series. The 24 series offers an amazing dual zone wine cabinet which hold a remarkable 45 bottles. The dual zone temperature settings help insure that both white and red wines can be stored at their ideal temperature. The temperature of these dual climate units can be set between 40-65 degrees. They are available in stainless steel with clear glass or a wood overlay door. The glass door makes it easy to see the unit's contents, while the wood disguises it as a cabinet. The 24 series also is available in a beverage refrigerator. These units hold 13 bottles and the temperature of the units can be lowered to a brisk 33 degrees. These units are available like their wine cooler counterparts in stainless steel with clear glass or a wood overlay door. The glass door makes it easy to see the unit's contents, while the wood disguises it as a cabinet. These units can be only programed for one temperature setting which ideally only keeps one kind of wine chilled correctly. It can be used for other beverages such as beer, juices, and soda. True also offers beer dispensers for the home. These dispensers are available in both single;e and double taps. “The True Beverage Dispenser gives you the perfect serve. Ideal for the beer connoisseur or for those who love to entertain, this draft beer dispenser uses True's exclusive airflow technology to deliver a frosty and refreshing beverage, every time. Best of all, this versatile beer keg cooler is completely convertible to a Beverage Center, Wine Cabinet or All Refrigerator, making it adaptable as your needs change.”6 The same beer dispenser in the 24 series is available with simply two taps as well. The 15 series is the other model of residential units available by True. The 15'' width reflects the series name. The wine cabinet's available can hold 23 bottles. These units are not available with a dual temperature controlled option. The units are available in both glass and stainless steel doors. The glass door makes it easy to see the unit's contents, while the stainless steel doors cover up your wine treasures. These units can have overlay wood design on the glass and in substitution for the stainless steel. True also offers a single tap undercounter refrigerator beverage dispenser in the smaller and sleeker 15'' size.

A True Conclusion

For over 65 years, True has been an industry leader in commercial refrigeration and continues to exceed customer's expectations because of their high standards in customer service, quality materials, design, availability and performance.7 Now homeowners can experience that same quality with True's residential series, an authentic commercial refrigeration line refined for the home. True is made in the USA, offers excellent customer service, is an environmentally friendly corporation, and is is on the forefront of developing new technology. If you ever purchase a True unit you will agree with this article and know that everything stated is simply the truth.

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